Research & ASO
Every App Factory build includes mandatory market research and App Store Optimization. This isn't optional—understanding your market is essential for building apps that succeed.
Why Research is Mandatory
Building an app without understanding the market is like shipping a product without knowing who will buy it. App Factory enforces research because it produces better apps.
Informed Design
Features are prioritized based on what users actually want, not assumptions.
Market Fit
Positioning is based on real competitive gaps, not wishful thinking.
Discoverability
ASO metadata is built on actual search behavior, improving app store visibility.
Launch Ready
Marketing materials are ready to use, not placeholders to fill in later.
What Research Includes
Every build generates comprehensive market intelligence.
Market Analysis
Market size, growth trends, and opportunity assessment for your app category.
Competitor Research
Analysis of existing apps in the space, their features, pricing, and market position.
User Personas
Target user profiles based on market research, not fabricated demographics.
Positioning Strategy
How your app differentiates from competitors and captures market share.
Important: All research data must be real and verifiable. Ralph Mode specifically checks for fabricated competitors, made-up statistics, and fictional user personas.
ASO: App Store Optimization
App Factory generates optimized metadata for App Store and Google Play listings.
App Title
Optimized for search visibility and brand recognition.
MindfulMinutes - Meditation Timer
Subtitle
Secondary keywords and value proposition.
Daily Calm & Focus Sessions
Keywords
Researched search terms users actually use.
meditation, mindfulness, calm, focus, breathing...
Description
Conversion-optimized copy with keyword integration.
First paragraph hooks, feature bullets, social proof...
Marketing Artifacts
Beyond ASO, every build includes launch-ready marketing materials.
twitter_thread.txt
Ready-to-post launch thread with hooks, features, and call-to-action.
landing_copy.md
Website copy for a landing page: headline, subheadline, features, FAQ.
press_kit.md
Press release template, key facts, and media-ready descriptions.
Ralph Enforces Quality
Ralph Mode specifically validates research quality. Builds fail if research contains:
- Fictional competitors (companies that don't exist)
- Made-up market sizes or statistics
- Generic user personas without specific insights
- Placeholder keywords or descriptions
- Marketing copy with “[INSERT]” or TODO markers